The Universal Attribution Platform
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Northbeam is a universal attribution platform that uses advanced data models to give modern brands confidence in their future, allowing them to scale profitably


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Universal Attribution in action.
Northbeam utilizes elements from multiple attribution models to achieve an unparalleled view of the customer journey. We call this universal attribution. And it enables our platform to fit the needs of any business’s omnichannel marketing efforts.
Total revenue tracked
across Northbeam brands
Total ad spend tracked
across Northbeam brands
Less unattributed traffic
than Google Analytics
Integrations
Northbeam can accurately measure attribution across any of your data sources, even without a native integration. No API, no problem.
Tools to help ecomm
brands scale profitably
Omnichannel dashboards
View everything to strategize everywhere
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Universal Attribution
Multiple attribution models combined for accurate measurement
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LTV reporting
A dynamic picture of your relationships with customers
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Customizable
omnichannel reporting
A single source of truth for paid media reporting through your preferred lens
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Take your marketing strategy to the next level.
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Perfect your omnichannel budget
Northbeam’s universal attribution shows you the full customer journey across all channels and solar systems.
Scale all of your creative tests
Forecast the ROI on your marketing campaigns before you even spend a dime.
Zero-lag seasonal ad buying
Cut wasted ad spend with the help of laser-accurate data and start scaling profitably.
Northbeam's Mission
Northbeam’s platform uses industry-leading data models to show you what channels, campaigns and creatives are actually driving your revenue growth. Have confidence in your media buying decisions and say goodbye to wasted spend.