Enter to win a VIP experience at the Northbeam Conference.

NORTHBEAM CONFERENCE GIVEAWAY — OFFICIAL RULES

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

1. SPONSOR
The Northbeam Conference Giveaway (the "Giveaway") is sponsored by North Beam, Inc., a Delaware corporation with its principal place of business at 222 North Pacific Coast Highway, Suite 2000, El Segundo, California 90245 ("Sponsor").

2. ELIGIBILITY
The Giveaway is open only to legal residents of the fifty (50) United States and the District of Columbia who are at least twenty-one (21) years of age at the time of entry.

Entrants must, at the time of entry, be employed by either (a) a brand or advertiser that markets its own products or services, or (b) an advertising or marketing agency, and must hold a role with marketing-related responsibilities, including marketing, growth, performance media, brand, advertising, or similar functions. By submitting an entry, each entrant certifies that they meet these eligibility criteria as of the date of entry. Sponsor may request reasonable documentation or confirmation of an entrant's employer and role before awarding the Prize, and an entrant who does not meet the eligibility criteria is not eligible to win. Employees, officers, and directors of Sponsor and its parent, subsidiaries, and affiliated companies, and the immediate family members (spouse, parents, siblings, and children) and household members of each such employee, officer, and director, are not eligible to enter or win.

The Giveaway is subject to all applicable federal, state, and local laws and regulations and is void where prohibited or restricted by law.

3. PROMOTION PERIOD
The Giveaway begins on August 14, 2026 at 9:00 AM EST and ends on September 9, 2026 at 11:59 PM EST (the "Promotion Period"). Entries submitted before or after the Promotion Period will not be accepted. Sponsor's database clock will be the official timekeeper for the Giveaway.

4. HOW TO ENTER
Online Entry. During the Promotion Period, visit northbeam.io/the-conference-giveaway and complete the entry form by providing your full legal name, current job title, employer/company name, business email address, and phone number. Entrants who enter online must agree to receive marketing communications from Sponsor but may unsubscribe at any time without affecting their entry or eligibility.

Mail-In Entry / Alternative Method of Entry. To enter without consenting to marketing communications, hand-print your full legal name, current job title, employer/company name, valid return mailing address, and email address on a postcard and mail it with proper postage affixed to: ATTN: BRYAN BUMGARDNER, 26 O'Farrell St., Suite 410, San Francisco, CA 94108. Mail-in entries must be postmarked during the Promotion Period and received and processed prior to the Drawing Date. Mail-in entries will not be added to any marketing list and will be used solely to administer the Giveaway.

Entry Limit and Conditions. Limit one entry per person, per email address, and per mailing address during the Promotion Period, regardless of entry method. Multiple entries from the same person will be void. All entry methods have equal odds of winning. Entries generated by script, macro, bots, automated means, or any other device or artifice to enter repeatedly are void. Sponsor is not responsible for lost, late, incomplete, inaccurate, stolen, misdirected, delayed, postage-due, illegible, damaged, or undeliverable entries.

5. WINNER SELECTION AND ODDS
One potential winner will be selected in a random drawing from among all eligible entries received during the Promotion Period. The random drawing will be conducted on or about September 10th by Sponsor or its designated representative, whose decisions are final and binding in all matters relating to the Giveaway. The odds of winning depend on the total number of eligible entries received.

The potential winner will be notified by email and telephone using the contact information provided at entry. The potential winner must respond as instructed within forty-eight hours of the first notification attempt. If the potential winner cannot be reached, does not respond within the required time, declines the Prize, cannot be verified as eligible, fails to return required documents, or is otherwise found to be ineligible or in violation of these Official Rules, the potential winner will be disqualified and Sponsor may select an alternate potential winner from the remaining eligible entries. Sponsor is not obligated to make more than three alternate selections, after which the Prize may go unawarded.

As a condition of receiving the Prize, the potential winner may be required to sign and return an affidavit of eligibility, liability release, tax form, and, where lawful, publicity release within the time period stated in the notification. Failure to timely return any required documents will result in disqualification and selection of an alternate potential winner as described above.

6. PRIZE
One winner will receive a prize package consisting of: (a) round-trip coach-class airfare between a major airport near the winner's residence in the contiguous United States and a New York City-area airport, booked by Sponsor, with a maximum airfare value of $1,300; (b) two nights' hotel accommodation in New York City, currently anticipated at the Moxy NYC Downtown, subject to availability, with an approximate retail value of $1,700; (c) rideshare credit of $300 to be used for ground transportation between the airport and the winner's hotel or conference venue; (d) two-day admission to the Northbeam Conference, with an approximate retail value of $800; and (e) admission for one to a private Northbeam-hosted dinner on the first night of the conference, currently anticipated at Manhatta, subject to availability, with an approximate retail value of $800. The total approximate retail value of the Prize package is $4,900. The actual retail value will depend on the location of the winner, the final itinerary and cost of travel, accommodations and other prize elements at time of award. Sponsor will not be responsible for awarding any difference between the actual value and estimated retail value stated in these Official Rules.

If the winner resides within fifty miles of New York City, no airfare will be booked or reimbursed, and the approximate retail value of the Prize will be reduced accordingly. All travel and accommodation arrangements will be made by Sponsor or its designated agent. Travel must be completed on the dates designated by Sponsor for the conference. The winner must have a valid government-issued photo ID and must comply with all airline, transportation, hotel, venue, conference, and security requirements.

Meals (other than the Sponsor-hosted dinner described above), incidentals, baggage fees, parking, gratuities, upgrades, travel insurance, airline or hotel change fees, expenses associated with cancelled or delayed travel, hotel security deposits, and all other costs and expenses not expressly stated as included in the Prize are the sole responsibility of the winner. The winner will be responsible for presenting a valid credit card or other acceptable form of payment at hotel check-in for incidentals and any required security deposit.

No cash, cash equivalent, or substitute will be awarded in lieu of any Prize component, except at Sponsor's sole discretion. Sponsor reserves the right to substitute a prize or prize component of equal or greater value if the advertised Prize (or any component) becomes unavailable for any reason. The Prize is non-transferable. Only one Prize will be awarded for the Giveaway Period.

7. TAXES
All federal, state, and local taxes, and any other costs and expenses associated with acceptance and use of the Prize not specifically described in these Official Rules, are the sole responsibility of the winner. Sponsor will issue the winner an IRS Form 1099 reflecting the ARV of the Prize for the year in which it is received, and the winner may be required to provide Sponsor with a completed Form W-9, including a valid Social Security Number or Tax Identification Number before the Prize is awarded.

8. GENERAL CONDITIONS; CONDUCT; TRAVEL CONDITIONS
By participating, entrants agree to be bound by these Official Rules and by the decisions of Sponsor, which are final and binding in all matters relating to the Giveaway. If the winner fails to board their originally scheduled outbound flight without providing Sponsor with documentation reasonably acceptable to Sponsor of a flight cancellation, delay, medical emergency, or other Sponsor-approved reason, the remaining Prize elements may be forfeited and no substitute or reimbursement will be provided. If a flight is cancelled or delayed by the airline, Sponsor will make commercially reasonable efforts to assist the winner in securing alternate travel, subject to availability and timing.

As a condition of claiming the Prize, the winner must confirm that they are available for, and intend to attend, both days of the Northbeam Conference. If the winner withdraws or is disqualified after accepting the Prize, no cash or other compensation will be provided in lieu of the forfeited Prize or any portion of it.

The winner must comply with all rules, policies, and codes of conduct applicable to the conference, hotel, restaurant, transportation providers, venues, and affiliated event partners. Sponsor reserves the right to disqualify any winner and require forfeiture of any unused portion of the Prize in the event of documented violation of such rules or policies, illegal conduct, or conduct that Sponsor reasonably determines to be disruptive, unsafe, fraudulent, or inconsistent with the fair and proper conduct of the Giveaway.

9. PUBLICITY
Except where prohibited by law, acceptance of the Prize constitutes the winner's consent to Sponsor's use of the winner's name, city and state of residence, job title, company name, biographical information, North Beam conference attendance, image, likeness, statements, and voice for advertising, publicity, and promotional purposes in any and all media, worldwide, without further compensation, notification, or permission.

10. PRIVACY
Information collected from entrants is subject to Sponsor's Privacy Policy, available at https://www.northbeam.io/privacy. By entering, entrants acknowledge that Sponsor and its agents may use entry information to administer the Giveaway, including winner selection, verification, notification, prize fulfillment, tax reporting, and compliance with applicable law. Entrants who submit an online entry agree to receive promotional and marketing communications from Sponsor and may withdraw consent or unsubscribe at any time without affecting their entry or eligibility. Entrants who submit a mail-in entry will not be added to Sponsor's marketing communications.

11. RELEASE AND LIMITATION OF LIABILITY
By entering, each entrant releases and agrees to hold harmless Sponsor, Meta Platforms, Inc., Facebook, Instagram, LinkedIn Corporation, and each of their respective parent, subsidiary, and affiliated companies, and each of their respective officers, directors, employees, and agents (collectively, the "Released Parties"), from and against any and all claims, damages, losses, or liabilities of any kind arising out of or in connection with: (a) participation in the Giveaway; (b) acceptance, possession, use, or misuse of the Prize or any portion of it; (c) travel related to the Prize, including delays, cancellations, accidents, illness, or injury; and (d) any promotion, advertising, announcement, administration, or operation of the Giveaway on or through Meta, Facebook, Instagram, or LinkedIn. The Released Parties are not responsible for: (i) any incorrect or inaccurate information in connection with the Giveaway; (ii) technical failures of any kind; (iii) unauthorized human intervention in the entry process; (iv) technical or human error in the administration of the Giveaway; or (v) any injury or damage to persons or property that may be caused, directly or indirectly, in whole or in part, from entrant's participation in the Giveaway or receipt, use, or misuse of the Prize.

The Giveaway may be promoted on or through Meta platforms, including Facebook and Instagram, and on or through LinkedIn. The Giveaway is in no way sponsored, endorsed, administered by, or associated with Meta, Facebook, Instagram, or LinkedIn or any other social media network operator. Entrants understand that they are providing their information to Sponsor and not to Meta, Facebook, Instagram, LinkedIn or any other social media network operator. Any questions, comments, or complaints regarding the Giveaway must be directed to Sponsor and not to Meta, Facebook, Instagram, or LinkedIn.

12. DISPUTES; GOVERNING LAW
Entrants agree that any disputes, claims, or causes of action arising out of or connected with the Giveaway or the Prize will be resolved exclusively in the courts located in Los Angeles County, California. Any claims, judgments, and awards will be limited to actual out-of-pocket costs incurred, including costs associated with entering the Giveaway, but in no event attorneys' fees. Entrants waive any right to seek punitive, incidental, consequential, or other damages, other than actual out-of-pocket expenses, and waive any right to have damages multiplied or otherwise increased. These Official Rules are governed by the laws of the State of California, without regard to conflict-of-law principles.

13. GENERAL CONDITIONS
Sponsor reserves the right to cancel, suspend, or modify the Giveaway, or these Official Rules, if fraud, technical failures, human error, or any other factor impairs the integrity or proper operation of the Giveaway, as determined by Sponsor in its sole discretion. In such event, Sponsor may select the winner from all eligible, non-suspect entries received before the cancellation, suspension, or modification. Sponsor reserves the right to disqualify any individual it finds to be tampering with the entry process or operation of the Giveaway, acting in violation of these Official Rules, or acting in a disruptive, abusive, fraudulent, or unsportsmanlike manner.

14. WINNER LIST
For the name of the winner, or a copy of these Official Rules, send a self-addressed, stamped envelope to North Beam, Inc., 26 O'Farrell St., Suite 410, San Francisco, CA 94108, Attn: BRYAN BUMGARDNER to be received within 90 days after the end of the Giveaway Period, or visit northbeam.io/the-conference-giveaway, if applicable.