Universal Attribution for Media Buyers.
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Northbeam delivers accurate and nuanced analytics so you know exactly how much each platform has contributed to conversion, which campaigns are worth continued investment, and precise performance metrics at any given time
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Scale with confidence
By harnessing the power of real-time first-party data, Northbeam removes the ability for multiple platforms to take credit for one sale, providing a clear picture of what is and isn’t working. Combined with Universal Attribution - a customizable approach that leverages elements of MTA, MMM, and Incrementality - you’ll be able to perfectly tailor your attribution needs to your business.
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Understand which mix of platforms is actually responsible for growth.
Northbeam couples sophisticated data collecting, stitching, and mapping with universal attribution to analyze what parts of your marketing funnels and customer journeys drive the most impact.
Stay one step ahead by understanding how your campaign will perform 7 to 60 days out– before you invest.
Northbeam’s advanced forecast modeling intelligently predicts how changes in your investment will influence future performance, all the way down to specific channel spend.
Show exactly how your spend strategy has contributed to your bottom line.
Northbeam’s pixel pulls in data from all digital channels, creating a dashboard that serves as a single source of truth for paid media reporting.
Understand which mix of platforms is actually responsible for growth.
Northbeam couples sophisticated data collecting, stitching, and mapping with universal attribution to analyze what parts of your marketing funnels and customer journeys drive the most impact.
Stay one step ahead by understanding how your campaign will perform 7 to 60 days out– before you invest.
Northbeam’s advanced forecast modeling intelligently predicts how changes in your investment will influence future performance, all the way down to specific channel spend.
Show exactly how your spend strategy has contributed to your bottom line.
Northbeam’s pixel pulls in data from all digital channels, creating a dashboard that serves as a single source of truth for paid media reporting. most results and which ones aren’t as effective.
What is Universal Attribution?
Northbeam utilizes elements from multiple attribution models to achieve an unparalleled view of the customer journey.
We call this universal attribution.
Total revenue tracked
across Northbeam brands
Total ad spend tracked
across Northbeam brands
Less unattributed traffic
than Google Analytics
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If you don't have Northbeam, you just don't know what happens between your spend and the revenue generated. There's a ton of value in just seeing what's actually happening.
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Northbeam is my single source of truth and is an analytics tool that every advanced marketer needs.
Northbeam is really essential for us... Our biggest goal is growing new customers and Northbeam has been instrumental in that effort.
At its core, Northbeam is a data company. Which is why I trust their models and attribution over anyone else. I know when I look at their data, I get an honest look at our performance. Good or bad.
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Ready to get started?
Discover how Northbeam can elevate your business.
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